A recent update from our partners at TTYM Global (Talk To Your Midwife) highlighted a challenge we encounter time and again in communities around the world: many women recognize the experience of Rh disease, but do not know what it is called or that it can be prevented.
During community outreach activities in local markets and antenatal clinics, the TTYM team spoke with women about Rh incompatibility and its impact on pregnancy outcomes. The stories were familiar. Women described difficulty carrying pregnancies after a previous birth, recurrent pregnancy loss, babies born severely jaundiced, and newborns who became seriously ill shortly after delivery.
Yet very few connected these experiences to Rh disease.
Instead, these outcomes were often attributed to infertility, bad luck, or even spiritual causes. While the consequences of Rh disease are recognized, the underlying cause frequently remains unknown.
This is why awareness is such a critical part of prevention.
Before women can access testing, anti-D prophylaxis, or appropriate medical care, they need to know that Rh disease exists and understand why knowing their blood type and Rh status matters. Access to healthcare is essential, but access to information is equally important.
Throughout May, TTYM Global brought maternal health education directly into communities, engaging market women in conversations about blood groups, Rh status, pregnancy risks, and available preventive measures. These discussions help women make informed decisions about their health and seek care when needed.
At WIRhE, we believe that ending Rh disease requires more than medical interventions alone. It requires ensuring that women, families, and communities have the knowledge to recognize the condition and understand that it is preventable.
We are grateful to TTYM Global for their continued partnership and commitment to bringing these important conversations into communities. Every discussion is a step toward greater awareness, earlier prevention, and healthier outcomes for mothers and babies.
